SAN DIEGO–(BUSINESS WIRE)–After two years of stealth development and testing, Humix launches first-of-its-kind video sharing network. What makes Humix unique among peers like YouTube or Vimeo is its network of over 30,000 independent websites coupled with emerging AI that enables publishers to share, grow and monetize their videos and audiences better and faster. only through first-generation video platforms.
Ezoic unveiled the early-stage video-sharing network to its customers – digital publishers around the world – during Ezoic Content Month and is currently rolling out publisher access, starting with its VIP publishers.
Humix is an end-to-end video management platform which does not require additional tools or software. Websites can create an account and immediately start sharing or displaying videos to grow an audience and generate revenue through advertising.
Currently, Humix is only available on the Ezoic Platform. Websites can create a free Ezoic account and join the Humix network at no cost. If websites start generating significant advertising revenue, Humix offers revenue sharing as a payment at a fraction of what is earned on closed platforms like YouTube.
The Humix Dashboard allows digital publishers to easily view and select videos from a network library to enhance their content with quality videos, drive website traffic, extend watch time and generate additional revenue. Publishers control whether the video plays on their website and how often.
For video creators, Humix provides an expanded audience for their content while retaining control, sharing rules, and ownership of their videos. Video publishers can increase video views, grow audience and generate revenue on globally relevant websites, without the gatekeepers of big tech platforms.
Websites generally generate more revenue from advertisers using an open auction network, such as Humix, because there is competition from thousands of ad networks seeking impressions from such a large definable user audience. Google AdSense and YouTube typically operate what is often referred to as a “walled garden” where there is less competition for auctions because all other networks are not allowed to compete for auctions, driving up the prices of sites or content creators are paid for their ad impressions. .
“Video creators see 2-3x more engagement on Humix than on YouTube, while some publishers more than double their ad revenue. There’s no arbiter. It’s up to publishers to decide, not to opaque algorithms. The open nature of Humix, combined with our powerful machine learning technology, represents the next generation of web video publishing,” says Ezoic CMO Tyler Bishop. “Humix can share videos on websites on a scale unmatched today.”
Humix Video Network features include:
Grow feature makes it easy to share videos across the Humix network while maintaining ownership and control
Display feature uses AI to analyze website pages to match videos with relevant page content and rotates videos when page is refreshed or revisited for better user experience
Videos optimized for search and automatically indexed with Google
Analytics dashboard provides Humix Network video metrics such as total views, network performance, plays, earned revenue and more
Bulk uploads from YouTube
Custom video player style
Publishers supported by Humix success managers
Ezoic will launch an exciting new initiative later this year called NEXT22. It consists of updated products and services and new ways for publishers to access additional revenue streams. All of this and more will be discussed before and during Ezoic Customer The week, as well as up to the fourth quarter. Publishers can preview all upcoming products and solutions www.ezoic.com/next.
If you are not already an Ezoic customer, sign up today and create a Humix Video Network account.